Mcdonald's Characters From The 80s Ronald Mcdonald Birdie Early Bird Grimace And Hamburglar In
Chicken, egg and cheese burrito; Mac tonight is a character that was used in marketing for mcdonald's restaurants during the late 1980s. With an image both frightening and meaningless to children — the lone ranger reference was lost on kids who didn't grow up with that radio and movie character from the 40s and 50s — mcdonald's softened the character in the 80s before he stopped being used in ads entirely in 2002.
Ronald McDonald, Birdie the Early Bird, Grimace and Hamburglar in the
When the mcdonald brothers, richard, and maurice, first conceived mcdonald’s back in 1940, they had no inkling that it would come close to the juggernaut it is today. In 1983, the year that chicken nuggets revolutionized the mcdonald's menu, the professor introduced the iconic new product (which mcdonald's didn't invent) through a commercial in his laboratory. It wasn’t until ray kroc joined the brothers in 1955, eventually buying them out, that they saw the true power that the mcdonald’s characters and brand would become.
The other characters still appear:
A general american 80s menu at your local mcdonald’s probably looked a lot like this: This was the first female character to join the mcdonaldland gang, and she quickly became the face The cute mcdonald's alien is back—and he brought fancy drinks with him. Sundae was ronald mcdonald’s dog, appearing in the wacky adventures of ronald mcdonald miniseries.
This is the list of mcdonald's characters that appeared in mcdonaldland commercials, merchandise, or other media related to its franchise. They are being phased out concurrently. He is a clown with red hair and a big red smile who wears on a yellow suit and red shoes. He also wears a red and white striped shirt underneath with yellow gloves

Here is a list of characters that appeared as mcdonald's characters through the years.
15,607 users · 818,620 views Mcdonald’s has had a number of mascots over the years, with the roster evolving and changing as the brand has grown and adapted to new markets and societal trends. To date, there have been approximately 17 characters that mcdonald’s has used that had a significant advertising run with the company. These 80s mcdonald’s characters made it fun to eat at mcdonald’s and sent the companies marketing team on a creative tear.
Today, mcdonald’s is turning to sponsorships more than ever before. Most recently, the company partnered with the angry birds for promotion, straying away from their own characters. Whether you’re a mcdonald’s fan or you steer clear of it, you can’t deny that the chain’s restaurant designs had style and energy in the ‘80s and ‘90s. Bored panda’s got a wave of nostalgia ready for you with this list of vintage photos from mcdonald’s several decades ago, so scroll down, upvote your faves, and share what you

You might think the happy meal was always a mcdonald’s staple, but you’d be wrong:
Mcdonald’s dubbed it the happy meal, added the famous collectible toys The mcdonald’s commercials that live in our minds, rent free. The ads of the late 1970s and ’80s were so a part of the culture that they didn’t even feel like advertising As a child of the ’70s and ’80s who once had a birthday party at mcdonald’s, i can personally attest that mcdonald’s characters were an integral part of the landscape for kids growing up
The hamburglar is another one of the more iconic, recognizable mcdonald's characters. The masked bandit was first introduced in a march 1971 commercial. Mcdonald's created the character through a marketing firm. Hamburglar's appearance and personality evolved to become a less scary and more likable character.

The chain’s marquee character, ronald mcdonald, continues to lay low after withdrawing from the public eye in 2016, a result of public hysteria over the murderous clown trope.
But there was a time when the golden arches were pushing a group of characters hard as part of their core marketing. While ronald mcdonald has stood the test of time, it’s easy to forget that there were many, many others introduced into this group. Let’s go through the mcdonald’s characters through the years, from the most iconic to the Bigfoot 1.3″ wheels, bronco 0.9″ wheels, bronco 1.3″ wheels, bigfoot 1.3″ wheels, bigfoot
In the early 2000s, the mcdonaldland commercials stopped airing and other than ronald the characters were less prevalent in ad campaigns as well. That is until the summer of 2023 when one of the original characters, grimace made a resurgence in mcdonald's advertisements with the grimace shake. While some of these were relatively unknown, a few were moderately successful. Most famously perhaps were ronald mcdonald's adventure in treasureland, and mcdonald's global gladiators, both produced by sega for the sega genesis in the early 90s.

He served as mcdonaldland's local inventor and researcher.
In 1983 (the year the chicken mcnuggets became a menu item), he invented live talking, delicious food items called the mcnugget buddies. The professor was portrayed by lou wagner, and voiced by andre stojka. In the 1970s, he was a The professor was mostly a minor character throughout ronald's adventures in the '70s, but he hit his stride in the '80s.